What we're doing about smoking and tobacco

We lead Australia’s work on policies and laws to help reduce smoking rates in our community. We work with other organisations on initiatives and programs to help reduce tobacco-related harm.


Our national strategies guide our work to reduce smoking rates in Australia.

The National Tobacco Strategy 2023–2030, endorsed by all Australian Governments, was released in May 2023. It drives priority actions to reduce the daily smoking prevalence and improve health outcomes for Australians. It is a sub-strategy of the National Drug Strategy 2017–2026, which aims to reduce and prevent the harmful effects of alcohol, tobacco and other drugs.

The National Tobacco Strategy also complements the National Preventive Health Strategy 2021–2030. The National Preventive Health Strategy aims to keep people healthy and well by making changes to the health system overall and the environments around us.

Tobacco control

We have an important role in Australia’s work on the policies, programs and laws that reduce tobacco related harm in our community.

The Australian Government is working to reduce rates of tobacco and e-cigarette use. In partnership with states and territories and in line with the National Tobacco Strategy 2023–2030, it is taking a range of actions, including:

  • introducing new legislation and regulations to ensure they are fit for purpose and effective
  • developing new public health information campaigns to prevent and reduce the use of tobacco and e-cigarettes
  • expanding specialised programs and services to support Australians to quit smoking and vaping, building on the range of support already available
  • extending and widening the Tackling Indigenous Smoking program to reduce both vaping and smoking among First Nations people.

We are also establishing a National Lung Cancer Screening Program, to maximise prevention and early detection of lung cancer.


We develop and implement public health campaigns and other communication tools to:

  • discourage Australians from taking up smoking and vaping
  • encourage more people to quit.

Read more about upcoming campaigns in our budget paper, Tackling smoking and vaping, and improving cancer outcomes.

Information about the history of the National Tobacco Campaign is available from the National Library of Australia's government web archive.

Find resources from previous campaigns, including:

Stakeholder engagement

We work with various organisations and experts to make sure we get our policies and priorities right. This includes working with government and non-government organisations and experts in Australia and overseas to help us develop and implement tobacco control policies and initiatives.

Engagement with the tobacco industry

There is a conflict of interest between the tobacco industry and public health policy. Research shows that the tobacco industry has tried for decades to undermine the actions that governments take to protect people’s health by combatting the tobacco epidemic.

We only meet when needed to regulate the industry or tobacco products and we publish the details of these meetings in order to be transparent. Find out about meetings held with the tobacco industry.

We have also developed a guidance document for public officials on interacting with the tobacco industry. This protects public health policies from the influence of the tobacco industry.

Vaping and e-cigarettes

The use of e-cigarettes, also known as ‘vapes’, has increased rapidly in recent years. E-cigarettes are not safe and can lead to serious health outcomes. Find out what we’re doing about vaping and e-cigarettes.


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