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Sports Industry Economic Analysis
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As a part of the national sport plan, Sport 2030, we funded KPMG to complete a Sports Industry Economic Analysis.
The analysis found that in 2016–17, the Australian sports industry:
- contributed $14.4 billion to Australia’s gross domestic product (0.8%)
- generated $32.2 million in sales
- supported 128,000 full-time jobs (1.4%)
The report identified 3 key segments as areas for potential growth:
- education and training
- sports technology
- media
The report acknowledges that the sport and recreation industry plays an important role in society. Its value is broader than just an economic contribution.