National Bowel Cancer Screening Program – Campaign evaluation 2016

This report evaluates the effectiveness of the National Bowel Cancer Screening Program’s 2016 campaign, ‘A gift for living’.

The evaluation found that the campaign increased awareness and knowledge of the risks of bowel cancer and helped promote the desired attitudes towards screening.

National Bowel Cancer Screening – Campaign evaluation 2016

About this resource

Publication date:
Publication type:
Report
Audience:
General public
Language:
English

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