Tobacco control

Tobacco control

Information for consumers on changes to tobacco products 
Find out more about the changes to tobacco products sold in Australia in 2025. 

Resources for retailers on changes to tobacco products
Find resources for tobacco retailers – including FAQs and point-of-sale posters – about the changes to tobacco products sold in Australia in 2025.

Tobacco control measures

• New legislation for tobacco and other products
  Find out about the new laws that apply to tobacco products and packaging.
• Tobacco product and packaging requirements
  To reduce their appeal, tobacco products must be packaged in a certain colour and not display logos or brands.
• Health warnings, health promotion inserts, and on-product health messages for tobacco products
  Graphic health warnings, health promotion inserts, and on-product health messages encourage smokers to quit every time they reach for a smoke.
• Advertising bans
  It's illegal to publish or broadcast messages that encourage the use of tobacco or e-cigarette products.
• Tobacco product reporting requirements
  Certain tobacco manufacturers and importers must provide annual reports on tobacco product ingredients, tobacco product volumes and their marketing and promotional expenditure.
• Tobacco legislation resources 
  Guides for people involved in the production, supply and sale of tobacco products.
• World Health Organization (WHO) Framework Convention on Tobacco Control
  Australia signed up to this convention to help reduce tobacco use here and around the world.

Other tobacco control measures in Australia include:

• our educational campaigns such as Give up for good and Don't make smokes your story
• taxes on tobacco
• penalties for smuggling or growing illicit tobacco

• limits on the amount of duty-free tobacco you can bring into Australia

  For up-to-date tobacco statistics and research in Australia and internationally, visit Tobacco in Australia: Facts & Issues. 

Related work

Learn about work we do that’s related to tobacco control.

• The National Tobacco Strategy
  This strategy outlines our national policy framework for government and non-government organisations to work together to improve the health of all Australians by reducing smoking, and its associated harms.
• Tobacco control legislation review
  Learn more about the review of our tobacco control laws, including what we reviewed and the process we followed.