Million Dollar Funding Boost for Hello Sunday Morning

The Australian Government has committed $1.1 million for a digital, evidence-based early intervention and treatment programme to help people change their relationship with alcohol.

Page last updated: 19 October 2014

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19 October 2014

The Australian Government has committed $1.1 million for a digital, evidence-based early intervention and treatment programme to help people change their relationship with alcohol.

The programme, to be run by the non-for-profit social enterprise Hello Sunday Morning, could reach up to 50,000 people with moderate to high-risk alcohol consumption.

Since its establishment in 2010, Hello Sunday Morning has run an online portal to help more than 31,000 high-risk individuals change their relationship with alcohol and the drinking culture of their peers.

Health Minister Peter Dutton said the new funding would enable Hello Sunday Morning to scale up its current early intervention online services, create a Smartphone application and develop appropriate and individualised referral pathways for people experiencing other health and wellbeing issues.

“A substantial proportion of Australians drink at levels that increase their risk of alcohol-related harm,” Mr Dutton said.

“Changing their relationship with alcohol can have positive benefits on all aspects of their lives.

The Federal Member for Longman Wyatt Roy said he was proud to be a long-time supporter of Hello Sunday Morning.

“There’s no getting around it, we have a binge-drinking culture,” Mr Roy said.

“But Hello Sunday Morning is working to change that, not by being preachy, but by fostering non-reliance on alcohol.

“It does this by providing the support and tools to help reawaken individual awareness and choice over how much and why we drink.

“In other words, the goal is to change some Australians’ relationship with alcohol from obliteration to mitigation.

“It’s a brilliant, common-sense movement that warrants further momentum.”

The Hello Sunday Morning programme is supported by key researchers in the sector - Dr Nicholas Carah and Associate Professor Peter Miller - as well as other public health experts.

It has also received positive feedback from the Foundation for Alcohol Research and Education and the Australian National Council on Drugs.

Further information can be found on the the Hello Sunday Morning website.

For more information, please contact the Minister's Office on 02 6277 7220

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